1990s 90s activism activism-strategies adoption advocacy ambition artificial-intelligence business business-growth business-strategy career change change-management coding collaboration collective-action comedy coming-of-age community community-building community-development community-engagement competitive-advantage computer computer-industry computer-programming computer-science computers contemporary-fiction corporate-culture corporate-life corporate-world coupland courage creative-thinking creativity customer-acquisition customer-adoption customer-behavior customer-segmentation customer-targeting customers digital-age digital-revolution disruption disruptive disruptive-innovation disruptive-technology dot-com-era douglas douglas-coupland early-adopters empowerment entrepreneurship environmentalism existentialism fiction friendship friendships geek geek-culture geeks generation-x global-impact global-issues go-to-market-strategy goal-setting grassroots grassroots-movement grassroots-movements growth hacker-culture high-tech high-tech-products humor identity impact influence influential innovation inspiration inspirational inspiring internet internet-boom introspection leadership love mainstream mainstream-customers making-a-difference market-disruption market-expansion market-penetration market-research market-segmentation market-share market-strategy marketing marketing-strategy marketing-tactics microserfs microsoft millennial millennial-generation mindset motivation motivational nerd nerd-culture nerds non-fiction nonfiction office-culture office-life office-politics passion personal-development personal-growth philanthropy pop-culture pop-culture-references positive-change positive-impact problem-solving product-adoption product-development product-launch product-life-cycle product-lifecycle product-management product-marketing product-positioning products programmer programmers programming purpose relationships resilience sales sales-strategy satire seattle self-discovery self-help self-improvement selling silicon-valley social-change social-commentary social-dynamics social-entrepreneurship social-impact social-innovation social-isolation social-justice social-media social-movements societal-impact societal-transformation society software software-development start-up start-up-culture start-ups startup startup-culture startups strategy success sustainability sustainable-development sustainable-living systemic-change target-audience target-market tech-industry technology technology-adoption technology-adoption-curve technology-adoption-lifecycle technology-diffusion technology-industry technology-marketing technology-startups transformation transformative virtual-reality vision volunteerism work-culture work-life-balance workplace workplace-culture workplace-dynamics world-transformation