The Business of Software: What Every Manager, Programmer, and Entrepreneur Must Know to Thrive and Survive in Good Times and Bad
Hardcover Kindle Edition"The Business of Software" by Michael A. Cusumano teaches readers how to succeed in the software industry. The book explains the history of the industry and how it has evolved over the years, discussing the role of different players, including entrepreneurs, programmers, and managers. It also offers insights into the current state of the industry and provides advice on how to navigate its changing dynamics. Additionally, the book includes case studies of successful software companies and their strategies for growth and profitability. Overall, "The Business of Software" is a comprehensive guide for anyone looking to excel in this rapidly changing industry.
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