Drive: The Surprising Truth About What Motivates Us

by Daniel H. Pink

Paperback Hardcover Library Binding Kindle Edition Audio CD

Drive by Daniel H. Pink explores what truly motivates people in both their personal and professional lives. Through extensive research and examples from a variety of fields, Pink argues that traditional motivators such as rewards and punishments are not as effective as intrinsic motivators such as autonomy, mastery, and purpose. He also challenges the prevailing belief that people are primarily motivated by self-interest and shows that the desire to contribute and make a difference is a more powerful motivator. The book provides practical advice for individuals and organizations on how to tap into these intrinsic motivators to increase satisfaction and engagement in work and life.

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