affektivebindung africanamericanconsumers africanamericanexecutives arbeiders arbeitnehmer arc000000 architecture coladrinks consumption(economics) desegregatie economicaspects economics employees environmentalaspects general greatbritain großbritannien history inc incpepsico industriedesign industrieprodukt konsumentenverhalten konsumgesellschaft marketing nachhaltigkeit negers newproducts newyorktimesreviewed pepsico pepsicoinc pepsicola politicalaspects productlifecycle recruiting socialism socialismandculture sources sozialismus ökonomischeideengeschichte